We’d like to take this opportunity to congratulate the Responsible Drinking team at the LCBO and our great partners at Due North Communications for the recent win in Strategy Magazines Cause+Action awards. The issue is available now, and you can check out the article online here.
From the Judges:
“They really went for a showstopper. They used a big symbol to demonstrate the point. It is very well done and makes the consumer feel better about stopping a friend from driving [drunk].”
We were very fortunate and proud to work on such a great campaign with great clients and partners. Great work everyone!
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