What do Amy Longlegs, Margery Strides and Elvira Flash have in common? Well aside from being Canadian free-run hens, they’re also competing in Hellmann’s Run For Real Food. Coincidence? Not quite. Serendipitous? You bet.
What better way to launch Hellmann’s ½ the Fat now made with Canadian free-run eggs, then running free-run hens across the Internet. In the first race of it’s kind, users get to select their hen, suit her up and train her for the big day. From running on a farm-grade treadmill to yoga stretches, these hens sweat it up with hopes of winning free groceries for a year. And when they’re not working out, they’re posing on Facebook. With the photo-bombing tool, you can add your hen to all of your pics.
To date, 20,000 hens have entered the Run. Come June 23rd there’s going to be a lot of birds clucking around the Internet. Check Yahoo and MSN for all the action. Follow along from site to site as these ladies make history.
Comments |
Post a comment