A Sweet New Floor. You’re Living The Sporting Life

BY Kayla Osmond
2011/11/28

If wanting to hang out at a retail store is wrong, I don’t wanna be right!

As a new AE on Sporting Life’s business, I was thrilled to work on the brand, and just as excited to check out the much anticipated 2nd floor opening at their Yonge St. flagship location. Construction has been ongoing for 6 months now, and Sporting Life has finally opened its 2nd floor doors (or stairs I should say!) to an additional 10,000 square feet of shopping space!

The Toronto retail chain is taking on a whole new look and feel, and I am definitely feelin’ it. It’s the great outdoors meets the runway, and I’ve never seen a parka look so good. The décor is stunning, mixing chic, fashionable pieces with practical basics. It’s a space you want to spend time in, and definitely shop in. I’m fairly certain I could have cozied up in the dressing room in some of the latest plaid-wears with a cup of hot cocoa…that’s not weird, right?

This opening is just the beginning of the exciting things to come from Sporting Life, just in time for the busy Christmas Season! And speaking of Christmas…Dashboard is super proud to have partnered with Sporting Life to launch their Holiday Gift Guide, a hassle-free way to find the perfect gift for anybody on your gift-list (even if that somebody might be you!). So go on and get gifting, guaranteed you’ll find some super special presents for everyone on your list.

0

Comments |

Post a comment
Filed under: , ,